Qatar National Sports Day

IDEAS | DESIGN | 3D VISUALS

Summary

Once we’d created a new name and identity for the project, we carried it through to each of the touchpoints in the event environment. Bold colours and dynamic action shots from different sporting disciplines helped make the branding immediately identifiable while appealing to the younger demographic.

The activities we proposed allowed children to take part in a variety of sporting activities including; football, basketball, tennis, cricket, athletics and squash. Each were scored via an RFID wristband and a live leaderboard was viewable at each of the activities.

In addition to the sporting participation, attendees got the chance to meet Chelsea captains Gary Cahill and Katie Chapman.

WHAT WE DID

Ideas

Design

3D VISUALS

CLIENT TESTIMONIALS