L O A D I N G

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We help brands engage with their target audience with thoughtful, meaningful design. Click on one of the below creative disciplines to see our case studies.

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DHL

As DHL’s contracted creative agency, we provided campaign-leading creative ideas and design, exciting video content and digital support acting as their dedicated creative resource for The Middle East.

Our collaborative way of working meant the client was involved with throughout the creative process and even helped shape some of the final ideas. Some of the campaign highlights can be seen in this area helping to give an understanding of our strengths as an agency.

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American Golf

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HSBC - The Open

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ALLY CHALLENGE - 2018

To mark the return of The Ally Challenge, the brand wanted to create a floating chip shot challenge on the 17th hole at Warwick Hills. Each fan got the chance to hit a shot and have a slow motion gif of their effort emailed to them directly after taking the shot.

To accompany this we created a themed ‘a’ putting course which highlighted each of Ally’s products and a simulator with photo opportunity to give people a memento from the day.

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ITALIAN GOLF FEDERATION - RYDER CUP

We were asked by Italian Golf Federation to create a stand that celebrated not just the rich cultural heritage of Italy but also its broad variety of impressive golf courses. The brief was to make this informative for visitors but also to engage them with interactive elements. The challenge being the space was a restrictive 10m x 5m.

The activation featured, interactive video content about a selection of Italy’s courses and their surrounding areas. Fans could also choose to take a tour of the most well known in VR with full 360 views of the key areas of each course.

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ASI - Ryder Cup - First Tee Experience

PVE were asked by the Ryder Cup’s lead sponsor – Aberdeen Standard Investments to dramatize the feeling the players have when stepping up to hit their first tee shot.

We produced a linear experience in a 40m x 20m space which took fans on the journey through the key moments – before, during and after that all important shot. We used a combination of cutting-edge technology and theatrical installations to help bring each aspect to life.

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Specsavers England vs India test series

In 2018 Specsavers approached Provision Events to conceive and design an interactive cricket experience to pit fans against each other over the 5 test series of the Summer.

PVE welcomed over 5,300 fans into the experience, allowing each to take the fielding challenge, record their best score and receive a slow motion video showing their effort. As part of the activity we offered the chance to go head-to-head with some of the England team in The Specsavers Fielding Test.

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HSBC - The Open Golf Zone

For the 2018 Open Championship in Carnoustie, the lead sponsor HSBC, approached Provision to conceive, design, build and manage their event space.

The brief from the client was to create a team-focused experience to fit their new brand positioning of ‘together we thrive’. Our response included a Team Drive with a map of UK Open Championships venues. Each drive hit by the fans was aggregated, the challenge being to make it the last venue before the end of The Open.

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Ryder Cup - Downtown Fan Zone - Paris

PVE were commissioned by the French Golf Federation to provide a downtown fan zone in Paris to celebrate the tournament being held in France in 2018.

The activity included a variety of interactive, golf-focussed challenges and sponsor activations which were stationed outside of the Hôtel de Ville for the weeks leading up to the tournament.

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QATAR NATIONAL SPORTS DAY

The state of Qatar approached PVD and CSM Live to produce a new experience for their 2018 activation at Stamford Bridge - the home of Chelsea FC. The brief was broad and encompassed creating new event branding, refreshed look and feel and a whole new set of immersive activities to appeal to children.

For Provision Design this offered an opportunity to showcase our branding experience producing all 2D design elements while creating fully scaled and branded 3D environments to present the new activities to the client. All artwork, CAD and production files were created internally and made for a seamless client experience from concept to build.

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COBRA PUMA EXPERIENTIAL

Founded in 1973 - Cobra Golf’s sole aim was to produce game-changing clubs. Credited as introducing breakthrough technology with the ‘Baffler’ utility wood followed by compression-cured graphite shafts and finally oversized irons which became the golf’s best-selling clubs, the company has a rich heritage of innovation.

Having being acquired by Puma in 2010, the client approached Provision Design to conceive an experience that highlighted the user benefits of Cobra technology with a large-scale, multi-sensory experience which would reaffirm their position as a key innovator in the golf industry.

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HSBC 7's HONG KONG

The HSBC sponsored World Rugby 7’s circuit consists of 10 tournaments in 10 countries, and visits five of the six populated continents. Widely regarded as the flagship event Hong Kong provides one of the highlights of the year’s sporting calendar.

HSBC approached us to conceive an on-site fan village activation and a series of taster events in the lead up to the tournament. The brief was to have both dedicated fans and Rugby converts engage with a series of activities that excited and engaged while helping give a deeper understanding of the game.

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STANDARD LIFE INVESTMENTS AT RYDER CUP

As part of their headline sponsorship for The Ryder Cup and to satisfy their global positioning as a world-class brand, Standard Life Investments asked us to create a unique experience which made users feel closer to the Ryder Cup than ever before.

Our response was to create a networked, real-time competition in which players could; choose a team, play the 18th hole at Gleneagles in an attempt to win the cup and as a result contribute their score to an online leaderboard showing both their personal and aggregate team score.

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Hertz at Wimbledon

Hertz approached us to create an experience that excited tennis fans about their 'Winning Service' message. Our response included a tennis serve target competition where participants entered the Hertz tennis gallery and practiced their ace, kick and slice serves, taking aim at Wimbledon- and Hertz-themed targets. Those who hit the most targets were in with a chance of winning tickets for the men's final next year.

We helped Hertz amplify the campaign online giving one lucky winner the chance to win the pair of tickets by tweeting a Wimbledon-inspired picture with the hashtag #winningservice or posting to instagram.

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American Golf Show 2016

In 2016 American Golf, the UK's largest golf retailer, hired Provision to design and deliver a fully interactive golf show open to the public at Event City in Manchester. The brief was to conceive not only the content for the show but also a consumer-centric layout that controlled the traffic flow in the space.

All design assets were prepared internally and produced in conjunction with AG's preferred print and production houses.Within the 120m x 80m hall Provision provided an indoor driving range, chipping, bunker, putting experiences, golf simulators, a retail outlet, fashion area, catering facility and an academy stage.

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